FUEL10K launches Low Sugar Granolas in Tesco

We are working with fast growing protein breakfast brand FUEL10K.

The active lifestyle brand is about to launch two new low sugar granolas – and they have been snapped up by Tesco.

The new Low Sugar Granola will be available in two flavours – Chocolate (3.8g sugar per 100g) and Apple & Cinnamon (4.8g sugar per 100g). RRP £2.99 per 400g.

Featuring new packaging, with a distinctive white background rather than the brand’s trademark black, the new Granolas is now available in more than 500 Tesco stores.

Scott Chassels, Managing Director of FUEL10K, said: “We’re on a mission to make breakfast more exciting. Consumers are increasingly looking for convenient and nutritionally sound breakfasts and we are delighted to add two great tasting low sugar low sugar Granolas to our range.”

“The mix of natural sugars and Oligofructose, which is derived from root vegetables, along with added cocoa or pieces of apple and cinnamon combine to create a healthier and tasty breakfast.”

In addition to Tesco, FUEL10K is stocked in Waitrose, Ocado, ASDA, Morrisons, Sainsbury’s and the Co-Op. Alongside the new low sugar Granolas are Quark with Fruit, Breakfast Drinks, Porridge Pots, Wheat Biscuits and Multigrain Flakes.

If you would like help to promote your brand, please drop Lucy@masonmedia.co.uk a line.