News

We are working with fast growing protein breakfast brand FUEL10K. The active lifestyle brand is about to launch two new low sugar granolas – and they have been snapped up by Tesco. The new Low Sugar Granola will be available in two flavours – Chocolate (3.8g sugar per 100g) and Apple & Cinnamon (4.8g sugar... Read more

We are working with leading holiday park operator Darwin Escapes which has just opened its newly renovated and renamed Sandymouth Holiday Resort in Cornwall. The new luxury static caravan and lodge accommodation sits in the heart of the stunning Cornish countryside. The resort, which was re-opened with its new name and facilities on the 26th... Read more

  This week we have been talking to regional and trade media about our client Loyalty Pro. The Deeside-based loyalty reward specialist has broken through the £100 million mark for the amount of additional revenue it has helped win for its clients. Latest figures show that Loyalty Pro has generated an extra £108million in loyalty... Read more

We’re working with Darwin Escapes to build awareness of their most expensive ever holiday home. Mason Media is working with a leading holiday park operator which has unveiled its most expensive ever holiday home – a £350,000 unique retreat in North Wales. Fast growing Darwin Escapes says the luxurious ‘Lookout’ aims to meet the demands... Read more

We are looking for a Content and PR Writer to join our team. You’ll be great with words whether drafting a press release, writing an article for a trade magazine, pulling together a case study or generating website or blog content. You’ll work on clients across lots of different sectors including retail, food and drink,... Read more

2016 has been a big year in the PR & Marketing world. We predict the key trends for the year ahead. The Rise of Video Videos are hugely powerful. Online video consumption is growing and alongside the obvious like YouTube, social media platforms like Facebook are buying into the video boom with the introduction of... Read more

We are proud to have helped leading loyalty reward specialist Loyalty Pro launch the most innovative town centre loyalty scheme of its kind in Hoole, Chester. The Love Hoole Loyalty Card launched earlier this month and has now gone live in more than twenty Hoole businesses, including cafés, restaurants, and bars, in addition to shops... Read more

The second issue of HM magazine has hit the shelves. HM – a new business and lifestyle coffee table magazine from law firm Hillyer McKeown – features exclusive interviews, travel, sport, fashion, as well as a round-up of the best things to do across the North West. The magazine is a celebration of all that... Read more

A survey of 2,000 journalists across nine countries, conducted by newsroom and multimedia PR platform Mynewsdesk, has identified seven facts about working with journalists. The results of the survey reflect changing attitudes to the media, recognising that journalists are now shifting towards writing shorter stories to serve a generation pushed on time and facing a... Read more

Pinterest has unveiled its first advertising campaign, which will launch in the UK next month. It has also secured a deal with Channel 4, which it described as the ‘ideal fit’ to partner with. Ads around style, recipes and parenting shows will be run on the network and be shown, Pinterest says, at the very... Read more

A number of changes are being rolled out on photo-sharing social network Instagram. The popular platform, owned by Facebook, has this week introduced changes to its news feed algorithm, meaning users will no longer see posts in chronological order but instead be fed posts that the social network deems to be most appropriate to them,... Read more

Google announced a number of new features to its DoubleClick Digital Marketing Solutions suite on Tuesday (2nd February) aimed at helping brands to more easily build app install campaigns and roll them out across a range of different platforms. The move means that users will be able to download both iOS and Android apps directly... Read more

Our client, Mammy Jamia’s, are helping to get your 2016 off to a great start with their fabulous Waitrose offers! From 30th December right up until 26th January, the award-winning retailer are offering 20% off all of their brand new dressings at the supermarket. The dressings (usually sold at £2.95 RRP) can be used as... Read more

We are delighted to launch the first issue of the Hillyer McKeown magazine, HM. HM, a new business and lifestyle coffee table magazine from Hillyer McKeown, was created to share some of the stories and successes of the firm’s best clients. It is also a celebration of some of the best things in life, across the... Read more

December has arrived and we’re feeling festive here at Mason Media with our Oregon Fir 7ft Artificial Christmas Tree from Uniquely Christmas Trees. The tree (pictured below), which also comes with LED lighting, has a fantastically realistic appearance and is one of Uniquely Christmas Trees’ most popular designs. Its ‘true needle’ PVC design means it... Read more

Client OCO glasses saw sales increase by more than five times this Black Friday (27th November) with a whole host of offers available on the site. Discounts were available on numerous frames from brands including: Ray-Ban, Dior, Tom Ford, Gucci, Prada, Ted Baker, Celine, Chloe, Celine and Armani. The retailer saw traffic to the site... Read more

It wasn’t that long ago that the doomsayers were predicting the death of print. We were told that hard copy newspapers, magazines and the like were on borrowed time and soon we would all be consuming our information at the touch of a button. Thankfully, common sense has prevailed and the smart businesses now recognise... Read more

The Mason Media team has just produced the biggest ever issue of Exceed magazine, a new trade publication for the podiatry, physiotherapy and orthotics and prosthetics industry. We are responsible for researching, writing and editing all content for the magazine which is published by ALG, a global medical products business with offices in Liverpool, Los... Read more

We have recently been appointed by leading housing sector transformation specialist Vantage Business Solutions as its Marketing and PR partner. Vantage was founded 16 years ago by Chief Executive Tony Bryan and during the last five years has helped housing providers make cashable savings of more than £60million. Vantage specialises in a number of areas... Read more

We have been working with new entrant to the property market, YOPA, launch in the Granada and Meridian TV regions. YOPA plans to revolutionise the home-selling industry just as businesses like Uber and Airbnb have transformed their respective sectors. www.yopa.co.uk lists properties for sale on leading online property portals Rightmove, Zoopla and PrimeLocation and could... Read more

I have held a couple of meetings this week with potential clients, both of whom were still reeling from previous experiences with marketing companies. In the first instance, the Managing Director disclosed that his website – by no means a complex undertaking – had taken more than 18 months to complete. Because he didn’t really... Read more

We have been working closely with North West law firm Hillyer McKeown over the last few months as its marketing and PR partner. We were first engaged to develop a new brand identity for the firm ahead of two new office openings in Chester and Liverpool. We were working on a tight schedule from appointment... Read more

Blog

NatWest’s Commercial team in Chester and PR agency Mason Media have raised more than £2000 for local charity Claire House at a Christmas Afternoon Tea held at the Crowne Plaza Hotel in Chester. The festive event was held on Wednesday 30th November and was attended by over 100 guests. Mulled wine was served on arrival... Read more

We have been busy rolling out new branding for Wirral accountancy and financial planning firm Phillip Bates & Co. The company, which was established more than 100 years ago, with Phillip Bates & Co Financial Services following in 1998, received some great coverage in the Liverpool Echo’s business supplement this week (2nd August). The firm... Read more

@MasonMediaUK - Aug 18
RT @FUEL10K: We have local teams needing support. Donate your time online & help them raise cash here https://t.co/INGEF7lQXN #fuelclub #fu