The Mason Media team supported this leading tech business in the recruitment sector with all its PR requirements.

The Liverpool-based company, founded by successful entrepreneur Lorna Davidson, has developed an AI-driven online platform that matches hirers with flexible workers.

It has grown into the leading business of its kind with clients including Coca-Cola, Argos, Sodexo, Land Rover, Tesco, and Kellogg's.

More than 200,000 flexible workers and 4,500 businesses are now registered on the award-winning platform.

Our work has been broad ranging including building the profile of Lorna Davidson as a leader in the recruitment sector, engaging with potential workers via consumer media and enabling the business to win various industry awards.

We have also helped the company react to relevant news stories including Budgets and Spring Statements, further positioning itself as a go-to commentator, and supported on the development of white papers and business surveys.

In addition, many of its workers found the platform invaluable during the Covid-19 pandemic, enabling them to find extra work urgently, something that was featured prominently in broadcast, print and online media.